Friday, October 16, 2009

The Pixar Book is Coming!

The Pixar book is coming soon!

You will learn how to animate your team and unleash their creative…The Pixar Way.

In Innovate the Pixar Way, we reveal how Pixar has reawakened the innovative spirit of Walt Disney. And, we explore how president Ed Catmull and chief creative officer John Lasseter and the rest of Pixar’s “brain trust” have built an organization on a simple philosophy, “Quality is the best business plan.” It makes no difference if you are making a movie that takes four years or serving a customer that takes four minutes, you have only chance to deliver that magical, magnetic, enchanting experience for your customer. We offer examples of how it’s done – and explain what it takes to get your people to achieve greatness by unleashing the power to dream like a child; believe in their playmates; dare to jump in the water and make waves; and do unleash their childlike potential.

We also share how Google, Griffin Hospital, Men’s Wearhouse, OMA (Opening Minds through the Arts) student achievement program, Nike, Target and the Internet shoe giant, Zappos unshackle their peoples’ imaginations and do outrageously great things. By getting your team to Innovate the Pixar Way you, too, can discover the magic that will help your business stay ahead of the competition, attract the best talent, and fatten the bottom line!

No comments: